2026 Over 40 & Fabulous Sponsorship Opportunities
What is Over 40 & Fabulous?
Best Self’s 17th Annual Over 40 & Fabulous recognizes Atlantans over 40 dedicated to looking good, feeling good and doing good! Join us this year to support breast cancer survivors beyond the bell with a special Fashion Meets Passion Charity Fashion Show, Cover Reveal & Disco Dance Party benefiting IRIS Breast Cancer Rehabilitation.
2026 Over 40 & Fabulous Schedule
Follow the season from nominations through the Fashion Meets Passion finale.
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Through July 30
Nominations
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August 3–19
Voting
|
August 19
Tentative
Meet The Experts, Top 40 & Alumni Photoshoot
~150 people
|
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August 26
Top 10 Winners Announced
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September 15
Top 10 Photoshoot
~50 people
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October 23
Fashion Meets Passion & Cover Winner Reveal Party
~300 people
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A Community for a Cause
In 2023, Over 40 & Fabulous debuted Fashion Meets Passion with alumni and 300+ attendees raising more than $30,000 for local Atlanta charities. This year, Fashion Meets Passion returns with renewed purpose—uniting our community in support of breast cancer awareness and rehabilitation. All proceeds from this year’s Fashion Meets Passion event will benefit IRIS Breast Cancer Rehabilitation. Learn more at irisbcr.org.
Sponsorship Levels at a Glance
Compare what sets each level apart, then explore the complete benefits below.
| Partner Benefits |
Own the Room
VIP Partner
$15,000
|
Lead the Conversation
Expert Partner
$7,500
|
Show Up & Connect
Community Partner
$2,500
|
|---|---|---|---|
| Brand Positioning | Official category-exclusive partner | Featured expert partner | Community partner |
| Fashion Meets Passion Charity Fashion Show | 2–3 minute stage remarks Premium activation 8 VIP tickets + dedicated table |
Stage recognition Branded activation 6 tickets + shared table |
Stage recognition 2 tickets |
| Over 40 Meet The Experts Panel | Featured panelist Tabling or activation Swag opportunity |
Featured panelist Tabling or activation Swag opportunity |
On-stage introduction Tabling + swag opportunity |
| Print & Digital Magazine | Full-page feature | Half-page feature | Quarter-page feature |
| Digital, Social & Email | Side-rail ads Dedicated social spotlight Logo in all campaign emails |
Homepage banner Shared social exposure Logo in all campaign emails |
Landing-page link Shared social exposure No campaign-email inclusion |
| Photo & Video Rights | Co-branded content rights | Co-branded content rights | Not included |
Explore VIP Benefits |
Explore Expert Benefits |
Explore Community Benefits |
event-media recognition and product-placement opportunities in attendee swag bags.
Fabulous VIP Sponsors
Category Exclusivity: “Official [Category] Partner of Over 40 & Fabulous”
VIP Brand Visibility, Onsite Engagement & Print/Digital Media Exposure
Over 40 & Fabulous Fashion Meets Passion Event
- VIP Stage Recognition with opportunity to speak for 2-3 minutes
- Premium Branded Activation in a high-visibility event location
- Prominent Visibility Across Print/Digital Event Media on stage, in program, during presentation, step & repeat, tables/booths, etc.
- 10 VIP Guest Tickets at a dedicated table close to the stage
- Opportunity to Provide Product or Promotional Item for 300+ attendee swag bags and/or 10-20 Over 40 & Fabulous winner gift bags
Over 40 & Fabulous Meet The Experts & Top 40 Contestants Event
- Featured VIP Speaking Opportunity on a panel with other VIP and Expert sponsors talking about your business and answering questions from attendees
- Professional Photo and Video Coverage with professional shots of you and your team and individual social media Reels hyping you as a Over 40 & Fab VIP Sponsor
- Opportunity to Showcase Products or Services through tabling or curated experience
- Opportunity to Provide Product or Promotional Item for 150+ attendee swag bags
Print, Digital, Website and Branding Deliverables
- Full-Page Print and Digital Feature in Best Self magazine with option for a full-page ad or inclusion of full-page sponsored expert content in Over 40 & Fabulous section
- VIP Sponsor Logo Recognition on the 2026 Over 40 & Fabulous landing page with a direct link to your site, plus placement in print editorial and social media campaigns
- Side Rail Advertising with link to your site on all Best Self and Over 40 & Fab pages
- Dedicated Social Media Exposure and sponsor spotlight during the event season
- Email Promotion in all Over 40 & Fabulous emails with sponsor logo inclusion
- Rights to Use Co-Branded Best Self Atlanta Content photography, video assets, etc.
Value: $30,000
Total Cost: $15,000
Fabulous Expert Sponsors
Expert Brand Visibility, Onsite Engagement & Print/Digital Media Exposure
Over 40 & Fabulous Fashion Meets Passion Event
- Expert Partner Recognition on Stage with logo along with other expert partners
- Branded Activation at the event (champagne bar, mini-makeup touchups, etc.)
- Visibility Across Print/Digital Event Media on stage, in program, during presentation, tables/booths, etc.
- 5 Expert Guest Tickets at a shared table close to the stage
- Opportunity to Provide Product or Promotional Item for 300+ attendee swag bags and/or Over 40 & Fabulous winner and special award gift bags (10-20)
Over 40 & Fabulous Meet The Experts & Top 40 Contestants Event
- Featured Expert Speaking Opportunity on a panel with other VIP and Expert sponsors, talking about your business and answering questions from attendees
- Professional Photo and Video Coverage with professional shots of you and your team, and inclusion in the overall Over 40 & Fab video content
- Opportunity to Showcase Products or Services through tabling or curated experience
- Opportunity to Provide Product or Promotional Item for 150+ attendee swag bags
Print, Digital, Website and Branding Deliverables
- Half-Page Print and Digital Feature in Best Self magazine with option for a full-page ad or inclusion of full-page sponsored expert content in Over 40 & Fabulous section
- Expert Sponsor Logo Recognition on the 2026 Over 40 & Fabulous landing page with a direct link to your website, plus placement in print editorial and social media campaigns
- Banner Advertising with a link to your website on the Best Self homepage
- Social Media Exposure alongside other Expert Sponsors during the event season
- Email Promotion in all Over 40 & Fabulous emails with sponsor logo inclusion
- Rights to Use Co-Branded Best Self Atlanta Content photography, video assets, etc.
Value: $10,000
Total Cost: $7,500
Fabulous Community Sponsors
Community Brand Visibility, Event Engagement & Print/Digital Media
Over 40 & Fabulous Fashion Meets Passion Event
- Community Sponsor Recognition on Stage at event with other community sponsors
- Visibility Across Print/Digital Event Media with name in printed program and on pre-program slide show
- 2 Community Guest Tickets with seating
- Opportunity to Provide Product or Promotional Item for 300+ attendee swag bags and/or Over 40 & Fabulous winner and special award gift bags (10-20)
- Community Partner Introduction during Meet The Experts panel and program
- Opportunity to Showcase Products or Services through tabling
- Opportunity to Provide Product or Promotional Item for 150+ attendee swag bags
Print, Digital, Website and Advertising Deliverables
- Quarter-Page Print and Digital Feature in Best Self magazine with option for a quarter-page ad or inclusion of quarter-page sponsored content in Over 40 & Fab section
- Community Partner Name Recognition on the 2026 Over 40 & Fabulous landing page with a direct link to your website, plus placement in print editorial and social media
- Social Media Exposure alongside other Community Sponsors during the event season
Value: $5,000, Total Cost: $2,500
By the Numbers
Each year, the Over 40 & Fabulous process garners:
• 1.5 Million+ local print and digital impressions
• 820,000+ digital impressions through online issue, website and newsletters
• 500,000+ social media impressions across campaign promotion and event coverage
• 300,000+ sponsor branding impressions through digital placements
• 100,000+ online votes from an active and highly engaged audience
•Thousands of nominations celebrating inspiring Atlantans over 40
•Hundreds of in-person attendees across signature Over 40 & Fabulous events
What Our Partners Have to Say About Over 40 & Fabulous
Interested in becoming a sponsor? Fill out the form below, and a member of our team will reach out.
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