In a new kind of normal, taking care of ourselves has never been more top of mind, so as society takes steps to keep themselves safe, Bob Steele Salon takes action to match that priority.
From curbside sanitizing stations, masks and temperature checks to the way stylists prep and execute services, they’ve adopted numerous tactics to stay laser-focused on each client’s well-being. The brand also installed hospital-grade microbial air purifying systems to filter the cleanest air possible throughout its five locations. The system works by turning humidity and oxygen in the air into dry hydrogen peroxide that reduces contaminants floating around, such as viruses, bacteria and mold, as well as reducing odors and insects.
With new safety procedures in place, clients can lean into what they’ve always trusted about their visits to Bob Steele Salon—expert consultations and service. Stylist Jen Wehrheim attests, nodding to a favorite client who came to her for an emergency color fix.
“She didn’t feel pretty and hoped I could fix it by [her daughter’s wedding],” said Wehrheim. “She knew it would be a process and wasn’t expecting much to change the first time; but when I turned her around, she broke down in tears. She felt beautiful again and couldn’t believe what I had done in just one appointment.”
She became a client for life, exemplifying the biggest reason Wehrheim loves her job.
Fun, exciting new hair trends are another. Color Hazing saves time with an ammonia-free way to kick up color without the commitment. Feather extensions offer subtle boho-style accessories. Babylights provide radiant “baby” blonde highlights that look natural and youthful. The innovative Balayage technique delivers that coveted sun-kissed color from childhood summers with less noticeable regrowth lines.
Your new normal just may be your best look yet.
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Bob Steele Salon | (404) 262-9499 | www.BobSteele.com
Alpharetta – 2500 Old Milton Pkwy., Ste. 130 | Atlanta – 4403 Northside Pkwy., Ste. 160
EAST COBB – 2960 Shallowford Rd., Ste. 202 | Roswell – 625 W. Crossville Rd., Ste. 122 | Smyrna – 1265 W. Spring St., Ste. C